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Financial
September 5, 2019
What Financial Marketers Need to Know About Facebook’s New Special Ad Categories

Don’t risk having your Facebook ad campaigns paused. Learn what new advertising rules mean for financial marketers.

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Education
August 22, 2019
Google’s New Ad Metrics: What You Need to Know

Learn how Google’s new impression rate and impression share metrics can help you get better results from your search engine marketing.

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Financial
August 14, 2019
How To Build a Solid Marketing Plan

Effective marketers follow a reliable process that allows them to strategically address top priorities. By following these guidelines, you can ensure that your institution’s marketing is focused on the right initiatives.

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Financial
August 6, 2019
How Secure is Your WordPress Site?

Learn best practices from WordPress security experts.

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Financial
August 6, 2019
5 Reasons Why Our Clients Are Choosing WordPress

Learn more about why many of our clients choose WordPress.

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Education
July 31, 2019
Securing Marketing’s Place at the Table: 3 Messages for Navigating Leadership Changes in Higher Education

Read about three important ways to make your marketing team an invaluable part of a successful leadership transition at your college or university.

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Healthcare
July 16, 2019
How Telemedicine is Changing Healthcare: 6 Key Trends in Telehealth Services and How Health Systems Can Adapt

The number of patients who use telehealth services is projected to double in the next 5 to 10 years.

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Education
June 27, 2019
4 Questions to Jump-Start Your Annual Marketing Plan

Learn four important questions and how answering them will help you write the best annual marketing plan for your institution of higher education.

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Healthcare
June 27, 2019
Become Your Patients’ Go-To Wellness Resource

Learn how healthcare marketers can attract consumers interested in wellness by emphasizing patient satisfaction and patient-centered care.

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Healthcare
June 12, 2019
Top Healthcare Marketing Trends for 2019: Health Risk Assessments

HRA programs have a variety of benefits for employers and employees, not to mention health systems. They make sense for everyone involved, which makes it easy to encourage employers to participate.

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Education
May 23, 2019
Increase Graduate Enrollment With These 7 Lead-Nurturing Campaign Tips

Learn seven critical steps to creating an engaging lead nurturing campaign to increase graduate school enrollment.

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Healthcare
May 14, 2019
Show Patients Your Sensitive Side

Learn how to market to patients who have sensitive health concerns.

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