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Healthcare
May 24, 2022
5 Tips for Creating a Healthcare Omnichannel Marketing Strategy

Audiences for health systems are often fragmented, inhibiting marketing efficacy. Learn how omnichannel marketing can help health systems connect with patients.

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Insurance
April 7, 2022
What You Need to Know About Local SEO for Your National Insurance Brand

Leverage the power of local SEO to grow your insurance brand.

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Insurance
March 10, 2022
Easier Insurance Prospecting and Relationship-Building Through Email Marketing

Learn how to leverage the power of email marketing to efficiently fill your sales funnel.

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Financial
March 10, 2022
Why the Loyalty Loop Is Replacing the Purchase Funnel

The loyalty loop vs. the purchase funnel and how financial marketing leadership can benefit from this enhanced sales model.

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Education
March 3, 2022
Lookalike Models Expand Your School’s Marketing Reach

Lookalike modeling is a promising way to expand the reach of your higher ed campaigns. Learn what it is and how to add it to your toolkit.

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Healthcare
February 10, 2022
What You Should Know About Jargon’s Effect on Your Healthcare Marketing

Learn why – and how – to avoid medical jargon in your healthcare marketing strategy.

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Financial
February 3, 2022
Pre-Retirees: An Untapped Opportunity for Financial Institutions

American workers approaching retirement age represent a large, lucrative, yet severely underserved customer segment for community banks and credit unions.

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Insurance
December 21, 2021
5 Ways Insurance Firms Can Win More Business

Increase your brand value with targeted relationship-building tactics. We show you how.

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Healthcare
December 21, 2021
Why Paid Search Works for Healthcare Systems

How to use paid digital advertising to amplify your healthcare marketing

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Education
December 14, 2021
Connecting With Students Through Responsive Search Ads

Make responsive search ads part of your marketing plan and maximize the results of your student recruitment efforts.

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Financial
December 9, 2021
Filling the Financial Literacy Gap

Financial literacy content as a marketing strategy to attract and retain deposit and lending prospects.

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