5 Tips for Creating a Healthcare Omnichannel Marketing Strategy

Audiences for health systems are often fragmented, inhibiting marketing efficacy. Learn how omnichannel marketing can help health systems connect with patients.

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Why Paid Search Works for Healthcare Systems

How to use paid digital advertising to amplify your healthcare marketing

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Amazingly Simple Marketing Tips To Boost Telemedicine Volume

The burden of getting the word out about telehealth falls on healthcare marketing. Learn the strategies and tactics you need in this blog post.

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Smart Healthcare Marketing Strategies in Uncertain Times

In an era of uncertainty, making the right marketing decisions is critical to enhance the value of your hospital or health system brand.

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Google’s New Ad Metrics: What You Need to Know

Learn how Google’s new impression rate and impression share metrics can help you get better results from your search engine marketing.

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Become Your Patients’ Go-To Wellness Resource

Learn how healthcare marketers can attract consumers interested in wellness by emphasizing patient satisfaction and patient-centered care.

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Use Journey Mapping to Keep Patients Coming Back

Learn what journey mapping is and how a user journey map can help you retain patients and attract new ones.

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