Health System Content Development Marketing Blog

How to solicit, respond to, and use patient reviews to effectively market your healthcare system.

Short-form video marketing can help your healthcare system stay relevant, connect with more audiences, and increase brand awareness. Here’s what you should know.

Understand the requirements of the Hospital Price Transparency Law and how you can use it to your advantage in marketing your healthcare system.

Learn why – and how – to avoid medical jargon in your healthcare marketing strategy.

While engaging content is a central component of any digital marketing strategy, it doesn’t do much good if it isn’t reaching the people who need to see it and reaching them in a way that works for them.

Hospitals, health systems, and private practices are constantly competing for patients. That’s why it’s critically important to make your brand stand out.

Learn how healthcare marketers can attract consumers interested in wellness by emphasizing patient satisfaction and patient-centered care.

Learn how to market to patients who have sensitive health concerns.

Learn what journey mapping is and how a user journey map can help you retain patients and attract new ones.